They sayWhat it means for a vet clinic
- “We build websites for businesses of every size.”
- Your clinic gets the same layout as the pizza place down the street. Nobody planned it around a worried pet owner, so the page answers questions nobody at 11 PM is asking.
- “It'll look modern and clean.”
- Modern isn't the point; trust is. A worried owner decides in under a second whether your site looks like a place they'd bring their dog. If it doesn't, they never get as far as your hours.
- “Just send us your content and we'll drop it in.”
- Copy written between appointments gets pasted into a template. Nobody decides what an anxious owner reads first, second, and third.
- “Don't worry, we'll take care of the domain and hosting.”
- Check whose name they're under. If it isn't yours, leaving gets expensive, and your reviews and content leave with them.
- “We'll get you to the top of Google.”
- Nobody can promise that. What can be done is a complete Google Business Profile, local schema, and pages that answer what pet owners actually search, set up right at launch.