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Services

Everything your clinic's website actually needs.

Four services, no pricing tiers to decode. Every project ends in a quote built for what your clinic actually needs.

What we build

Four ways we can help.

New website design & build

A new site built from a blank page, designed around your clinic's services, hours, and the questions anxious pet owners actually search for at 11 PM. Not a template with your logo swapped in.

Built to WCAG 2.2 AA as standard — keyboard-operable, readable by a screen reader, legible at the contrast levels the guidelines ask for. U.S. clinics have been on the receiving end of accessibility complaints over their websites, and building to the standard from the start costs a fraction of retrofitting it after one lands.

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Includes

  • Page order planned around worried owners
  • Copy
  • Custom design
  • Mobile-first build
  • Tap-to-call & booking
  • Built to WCAG 2.2 AA
  • Two revision rounds

Trust-first redesign / rebuild

Already have a site that feels dated, slow, or hard to update? We rebuild it to earn trust at every stage: a first glance that looks like the practice you actually run, with real photography and a calm, considered design; a scroll that answers each worry in the order it comes; and a booking step nobody has to look for. We keep what already works: your reviews, your photos, your domain.

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Includes

  • Review of your current site
  • Keep reviews, photos, domain
  • New structure and design
  • Faster pages
  • Redirects from old links

Ongoing maintenance & support

Uptime, backups, security updates, and the small changes a clinic actually needs across a year: your hours over a holiday weekend, a banner for a vaccination clinic, a new associate on the team page, a price that moved, a photo swapped out. Monthly, one point of contact, not a ticket queue.

A new page, a new section, or a second redesign is a project rather than a change, and it gets quoted as one. The line is drawn there deliberately, so the plan stays small and cheap instead of quietly becoming a retainer that pays for a rebuild.

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Includes

  • Hours and holiday changes
  • Banners and promotions
  • New team member or service
  • Photo and copy swaps
  • Uptime monitoring
  • Backups
  • Security updates
  • Hosting, if you want it

Local SEO setup (optional add-on)

Show up when a pet owner searches “24 hour vet near me” at midnight. Google Business Profile, local schema, and review integration, set up once, right, at launch.

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Includes

  • Google Business Profile
  • Local schema
  • Review integration
  • Hours and services readable by maps

A 24-hour emergency hospital and a two-vet wellness clinic get very different websites out of the same four services — the page order changes, not just the content. See what changes for your kind of practice →

Your existing tools

It has to work with what you already run.

A new website is not a reason to change your booking platform or your practice software. The job is to carry what you already pay for onto a page where a worried owner will actually find it.

If you already take bookings online

Your booking flow comes with you.

Vetstoria, PetDesk and the other scheduling tools clinics use are built to take bookings from the practice’s own website and sync them back to your practice management system. That flow moves onto the new site and keeps working the way it does now.

Nobody gets downgraded from real-time booking to a form that lands in an inbox. If you already have the good version, you keep the good version.

If you don’t have one yet

Two options, and a straight answer on which.

A request form that goes to the front desk inbox costs nothing to run, works at two in the morning, and beats a phone number on its own. It is what most of the concept builds use.

Or a scheduling platform gets scoped into the build and you get real-time booking that writes into your calendar. Which one is worth it depends on your caseload, and you will get an opinion rather than an upsell.

Where the honest line is. The website itself does not write appointments into ezyVet, Cornerstone, AVImark, ImproMed, Shepherd or Pulse. No website does. That connection is what the scheduling platforms exist to provide, and anyone telling you their website integrates directly with your PIMS is describing somebody else’s product.

Which method a given platform uses — an embedded widget, a button, or a link out — depends on the vendor and your plan. That gets confirmed with them before the build starts, not discovered halfway through.

Where you’re starting from

Two ways this usually begins.

Most clinics arrive at one of two places: a site that is costing them appointments, or no site and a lease that starts in eight weeks. The worry is different in each case.

You already have a website

Nothing you’ve built up gets lost.

  • The domain stays yours and stays the same. If your current provider holds it, the first job is moving it to an account in your name. That happens before anything is built.
  • Every address that ranks gets a redirect. Same domain is not the same as same addresses — a page that lived at /our-services/ and now lives at /services/ is a dead link to Google and to anyone who bookmarked it. The old URLs get mapped to the new ones, one by one. This is the part most rebuilds get wrong.
  • Your reviews and Google profile are untouched. They live on Google, not on your website. A rebuild cannot lose them, whatever anyone has told you.
  • Your search ranking gets rebuilt, not just preserved. On most clinic sites there is honestly very little worth preserving — the structure, the page titles and the speed are usually the reason it is not ranking in the first place.
  • What already works, stays. Your photos, your copy where it is good, your pages where they earn their place. A redesign is not a reason to throw out the parts that were fine.

You’re opening, or you’ve never had one

Starting from nothing is the easier brief.

  • No domain yet. It gets registered in your name, on an account you control, before anything else happens.
  • No logo. One can be made for you. It is quoted separately from the site, so you are not paying for it if you already have one you like.
  • No photos. You take them, and you get told exactly what to take: a short shot list, eight or nine pictures, a phone and an afternoon. Your actual building and your actual team beats anything bought from a stock library, every time.
  • No copy. It gets written for you, from one conversation. You are not sitting down between appointments to write page text.
  • No reviews yet. The page is built so they slot in the day you have them. Nothing gets invented to fill the space in the meantime — not a review, not a testimonial, not a case study.

Week by week

A typical new build, at a glance.

Most new builds take 3–5 weeks from kickoff to launch, depending on how quickly content and photos come together on your end. Each row is one stream of work.

Week 1Week 2Week 3Week 4Week 5After
Discovery callday 1, 15 minutes
Page plan & designwhat owners see first
Your photos & detailsfrom your side
Build & copybuilt together
Two revision roundsbefore launch
Launchyour domain, your hosting
Supportone point of contact
Our workYour feedbackYour part

Before anything starts

First, we make sure it's the right fit.

Free15 minutes

The discovery call

A conversation, not a questionnaire. We learn about your clinic, your services, and what's actually stopping pet owners from calling. No boilerplate deck, no hourly clock running in the background.

You leave with: a clear answer on fit, and one real quote scoped to your clinic within a day or two.

Good fitWe scope it and send a single, final quote
Your site is mostly fineWe tell you the few fixes worth making
Not a fitWe say so, and point you somewhere better

Before you ask

Cost & timeline.

How much does a new website cost?

We don't publish a “starting at” number on purpose. A headline price on most agency sites is a lowball meant to get you on a call; the real quote shows up later, usually higher. A single-location redesign and a multi-location new build with local SEO aren't the same project, so one number would be misleading either way. Book a call and you'll have one real, final figure scoped to your clinic within a day or two.

How long does a project take?

Most new-build projects take 3–5 weeks from kickoff to launch, depending on how quickly content and photos come together on your end.

How does payment work?

In full, up front, before the work starts. That is an unusual answer, so here is the reasoning rather than just the rule: a half-now, half-on-launch split means your project spends its life competing for attention with whatever lands next. Paid in full, it is the only one on the desk until it goes live.

What stands against that is not a refund clause, it is structure. Everything is in your name from day one — the domain, the hosting account, and the code itself. Two full rounds of revisions are included. The site does not go live until you have looked at it and said so. There is nothing held back as leverage, because by then there is nothing left to hold.

Want a website built specifically for your clinic?

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You own your domain and hosting from day oneOne fixed quote, no surprises

One conversation is enough to know if we're a fit.

Going deeper

The long version of all of this.

We have written up everything behind these decisions — what a clinic site has to do, what it costs, how it changes by practice type, and how to judge a quote.

Veterinary website design: the full guide